A short account of what this shop is and the standards we hold ourselves to.
Blushli is owned and operated by MICROZONE CO.,LIMITED.
| Brand | Blushli |
| Legal entity name | MICROZONE CO.,LIMITED |
| Registered office | FLAT/RM 1605 HO KING COMMERCIAL CENTRE 2-16 FA YUEN STREET MONGKOK KOWLOON, HONG KONG |
| Customer support email | [email protected] |
| Website | https://blushli.com/ |
| Business hours | Monday–Friday, 9:00 AM–6:00 PM (UTC+8) |
This is a small operation with a narrow shelf. Nothing is listed until we have handled it, and nothing stays listed once it stops being something we would buy ourselves.
Three questions decide what stays listed: is it made properly, can we describe it honestly, and would we keep it. Where a material matters we name it plainly, because 'soft' and 'generous' are not information you can act on.
Descriptions are written from the item, not from the supplier's marketing sheet. If something runs small, we say so. If a material marks easily, we say that too — a listing that only lists strengths is an advertisement rather than a description.
Our company details are in the footer of every page, and our support inbox is staffed on business days. Our registered details and contact address are listed in the footer of every page.
Stock is bought in small runs and checked before it is listed: materials noted from the label and from handling, and a note made of anything a buyer would want to know but a supplier would leave out. Where a supplier cannot tell us the composition, the item does not go up until we have checked it ourselves. That is slower, and it is the reason the catalogue stays short. A short catalogue that is accurate is more useful than a long one that is approximately right.
We do not drop-ship: what the page says is in stock is stock we hold, so a dispatch date does not depend on a third party's warehouse. We do not run countdown timers or invented discounts, and we do not publish reviews we have written ourselves.
Our company name, registered address and contact email appear in the footer on every page of the site, so you never have to hunt for who you are buying from. If you need them in a different format for a bank or an accountant, ask and we will send them.
Every order confirmation comes from our own domain and quotes an order number you can reply to. If a message asks for card details or a transfer to a personal account, it is not from us — forward it and we will confirm.
Stock comes from small makers and short production runs rather than from a single wholesaler's catalogue. That means sizes and colours sell through rather than being restocked forever, and it means we can describe an item because we chose it rather than because it was offered to us.
The catalogue turns over because the shelf does. Nothing is kept listed to look busier than we are, and the number of items quoted on the homepage is checked against what is actually for sale when it is written.
Questions about this page? Write to [email protected] and we will answer within one business day.